Emarketing is the process of marketing the brand / product using the modern communication technologies like internet. Emarketing comprises all the activites conducts via web (www) to improve the business. Emarketing is not expensive. we mostly meet people or sale via internet (email, chat, forums, etc..)
Emarketing is all transparent and immediate. That is the reason why Emarketing increased dramatically in recent years.
Why internet marketing feels better?
- Global Reach
- Excellent Interactivity : More communication channels like blog, forums etc..
- Transparancy : No hiding everything on internet for future references.
- Immediate Impact : Whatever happenings in internet is immediate like posting advertisements, searching resources, etc..
- Wider Market Access : Global market.
- Virtual Network : Formed by participants in the global supply chain.
Source :
http://www.a1articles.com/article_1346043_3.html
http://www.quirk.biz/resources/88/0/What-is-eMarketing-and-how-is-it-better-than-traditional-marketing
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