“The following news headlines perfectly sum up the journey of Online Grocery in India, so far!
After initial hurdles including markets reluctance to change, online grocery in India has indeed taken off!. In this growth story, Ecommerce Technology has been the greatest enabler of the innovations in Online Grocery.
But there are also some challenges associated with technology and implementation of unique needs of Online Grocery (run time visibility of inventory, price across different stores & channels, efficient order delivery system, automated order assignment for perishable items).
Hence Online Grocery implementations require extensive customization to the already available off-the shelf solutions.
What this translates to? – An increased project implementation costs and time to market for Online Grocery companies.
To safe-guard your Online Grocery business from project over-run costs and to ensure Speed-to-market, Embitel Technologies has launched a hybris-based Rapid Deployment Solution (RDS) tailor-made for Online Grocery business.
Embitel has leveraged the right combination of features, designed specifically to meet your unique business needs and quickly enable your online grocery channel in as little as 100 days!
For existing businesses, this RDS ensures reduced time-to-market for launch of advanced features.
“This ensures that your go-to-market approach is simplified and you stay ahead of the competition”, says Arun Kumar, Head – Ecommerce at Embitel Technologies.
For existing businesses, this RDS ensures reduced time-to-market for launch of advanced features.
Arun Kumar
Head-Ecommerce
(Embitel Technologies)
“This hybris RDS ensures Speed-to-market and competitive advantage for you”
Key features designed by Embitel for enhancing the consumer experience:
- Multiple shopping lists allows users to Add-all-to-cart from shopping lists for quick checkout. For instance, Consumers can create lists based on category (vegetables, fruits, grocery and dairy etc.).
- Inline product search with product/price info and option to Add to cart
- Slot selection for scheduled delivery
- Dynamic/Real time product bundling with special offer prices for cross-selling/up-selling
- ‘Shop by Recipe’ to make purchasing easy and hassle-free
- Convenience and Flexibility to place order through online, mobile app or pick up from nearest store powered with Store Locator, Support for multiple delivery options (Store Pick-up, Home delivery)
- Support for additional payment methods-Food Coupons, Wallet Integration
- Web enabled In-Store Point-of-Sale on your mobile
- And more…
The Online Grocery RDS puts your business in driver’s seat to enable additional channels and acquire more consumers. It also leverages the Omni-channel capabilities of the hybris platform for seamless management of the operations and to deliver a unified shopping experience to your consumers across channels.
Key features of RDS to solve organization challenges:
- Flexibility to integrate multiple stores according to inventory, or price
- Manage slot allocation based on delivery location and product type
- Order orchestration from multiple stores within a city or stores mapped to pin codes
- Run-time user segmentation based on the consumer buying behavior, cart-size, category of items and more.
- Define dynamic product recommendations for specific user or user segments
- Delivering personalized content and e-catalogs to consumers by mail and offer provision to buy
- Help consumer to find product and relevant stores quickly from print catalogs by enabling QR code with products.
To know more about the capabilities of hybris-based Online Grocery RDS and how it can help your business, get in touch with us at sales[at]embitel.com
About Embitel:
With almost a decades experience in digital commerce technology, Embitel has developed a deep understanding of the importance of unique needs of each business. Embitels expertise is put to use to develop custom solutions to maximize every businesss potential through Strategy and Consulting, Design and Usability, Systems and Technologies, Digital Marketing, and Managed IT services in Digital commerce, mobility and cloud. Our efficient offshore/onsite project management and delivery services are backed by international delivery experience in both B2B and B2C projects.
A CMMi level 3 company, Embitel has a process-oriented approach designed to deliver the best solution across 3 measures quality, time and cost.
Media contact: Nitin Amlani, Marketing Manager, Email: nitin[at]embitel[dot]com
